Resume

 
 

Vern Lovic – Contact

Objective: Help businesses reach a new level of online success through SEO, SEM, lead generation, eCommerce, and on-site and off-site optimization techniques.


Recent Portfolio


Aim for Awesome Screenshot

AimforAwesome.com


Start Colorado Business Screenshot

StartColoradoBusiness.com



Inc Answers Screenshot

IncAnswers.com


Joys Thai Food Screenshot

JoysThaiFood.com


EDUCATION and CERTIFICATES

2/1999: Microsoft Certified Systems Engineer (MCSE) Certification (OS and networking)

1/1998: CompTIA’s A+ Certification (Computer hardware)

7/1996: University of South Florida, Tampa, FL. Masters Degree (MA) Psychology


Being an American with 10 years of internet marketing, SEO, website development experience and living in Thailand I am in a unique position to help companies that need to outsource SEO projects to A-Level talent at a very affordable rate. Thailand still has an almost negligible cost of living and I can live off ridiculously little.

I can provide search engine optimization for your websites or blogs.

I want to work with companies or individuals that have a serious interest in gaining, regaining, or retaining Google search engine ranking. I have been doing search engine optimization successfully using 100% above-board techniques since 1997.

The following is a rather lengthy and detailed description of knowledge I have and jobs I’ve held in the past that show what I’m capable of. Despite the length, this description is by no means complete.


SKILLS


WordPress & Blogger Blogs:
Creation; Blogging; Vlogging (video blogging); Podcasting; Mobile blogging.


Google:
Analytics; Webmaster Tools; Blogger; Adsense; Adwords; SEO (Search Engine Optimization, specializing in Google with carryover benefits in Yahoo.)


Online Advertising
: Google; Yahoo; Text-to-Links; Amazon; PPC; Custom ad creation.


Digital Media Authoring and Editing:
Photography; Video; Podcasting (editing and conversions included)


Optimization:
E-commerce sales process; Email campaigns; Lead generation; Pay Per Click (PPC); Co-registration (opt-in/out); Google SEO; Graphics (XAT, Paint Shop Pro), video and audio editing; WebPosition Pro.


Management:
Web site; Affiliate programs; Analytics (Web trends & Google statistics); Fraud detection; Contract negotiation.


Creative:
Creating web sites. Writing ad copy; Designing graphics ads; Digital video and photography.


Software Products:
All Microsoft Office and many Adobe products. Graphics and video editing. Conversions of all types.


WORK EXPERIENCE


Presently: I’m working with one company to build and optimize their network of eCommerce sites.

10/2003 – present. Internet Marketing Consultant & Developer.
Hawaii and Thailand. Self employed. I accept small to medium-sized web development and search engine optimization (marketing) projects and perform ongoing maintenance of sites I’ve already optimized for Google.

3/2003 – 10/2003: Classic Resorts. Lahaina, HI. Marketing Manager. Full time. Classic Resorts is a resort management firm with 5 luxury properties on Maui and Big Island, Hawaii.

- Managed resources consisting of: Web Hosting; Advertising agency; Public Relations; Web Site Design; Graphics; Database Development; Collateral printers; Advertising portals and Wholesale affiliates.

- Implemented advertising through new marketing channels.

- Implemented an HTML based email marketing campaign and lead generation program.

- Implemented and managed EBay sales program for unused inventory.

5/2002 – 2/2003: Passionup, Inc. Honolulu, HI. Internet Marketing Manager. Full time. Passionup.com is an online greeting card company that also markets to a massive lead database they’ve acquired through opt-in and opt-out co-registrations, bartering, and purchases. I assisted them in mailing over 3 billion emails per month.

- Implemented new internet programs and streamlined existing projects.

- Managed both in-house and affiliate advertising. Budget: $150,000 USD per month.

- Negotiated contracts on a daily basis. Examined contracts for consistency and revised when necessary.

- Initiated new business for our co-registration program.

- Responsible for quality control of data we bought and sold.

- Designed highly successful pop and email campaigns.

- Developed and trained employees in fraud detection techniques.

- Statistically analyzed data for trends, variability and validity. Utilized MYSQL, Excel, Penguin, Access and proprietary database tools.

5/2001 – 5/2002: Aarons Online Services, Inc. Tampa, FL. Owner and Consultant. 60 hours per week. I created Aarons to become a reseller of Specialized Solutions products. Aaron’s consisted of two internet e-commerce sites. I sold both sites for profit in October, 2001.

9/2001 – 12/2001: Fairfield Learning Technologies. Harrisonburg, VA.   Internet Marketing Consultant. FLT develops online foreign language learning tools. Short term 2 month contract to help them optimize internet marketing efforts.

6/2001 – 7/2001: Total Media, Inc. Clearwater, FL.  Search Engine Optimization Consultant. 30 hours per week. Total Media is a CD / DVD Replication facility. This was a short term contract to increase their visibility on the internet by optimizing their web site for the search engines.

- Increased traffic to site by 100 visitors per day on specific highly sought after keywords and increased online sales over 600%.

3/1998 – 6/2001: Specialized Solutions, Inc., Tampa, FL.  Internet Marketing Manager. 40 hours per week.

- Re-engineered 5 web sites, optimizing them for SERP in Google; Yahoo; and other top engines of the day. Optimized all sites for online sales.
Online sales increased 500%. Traffic to sites increased from 200 to over 2000 unique visitors per day.

- Saved $108,000 USD per year by eliminating non-productive advertising (primarily at go.com).

- Developed new lead generation program for web sites, resulting in 500% increase in useable leads. (120+ new leads per day for sales team to contact)

- Instituted and managed national affiliate program through ClickBank, Linkshare, and Commission Junction.com.

- Found new business: Newsgroup advertising; Real-time Java chat; Direct email campaign; and Reciprocal link programs.

- I developed company fraud detection techniques and policies.

6/1995 – 8/1999: Entex Information Systems, Inc. Tampa, FL.  Desktop Support Engineer. 40 hours per week. Entex had the GTE-Verizon contract for Help Desk Support for their 3000+ employees in Tampa, FL.

- Provided 2nd & 3rd level on-site desktop, network and printer support to members of GTE in the greater Tampa area.

6/1991 – 6/1996: College Student. College & Psychology related Jobs during pursuit of my Master’s Degree Tampa, Florida.

1/1988 – 6/1991: Lamont Custom Color Lab New York City, NY. Slide Duplicator. 40 hours per week. Freelance photojournalist. Fashion photographer assistant.

11/1984 – 1/1988: United States Air Force Honolulu, HI. Multiple positions held in the 702xx classification. Honorable discharge. Form DD214 available upon request. Held TOP SECRET NATO/SCI security clearances.

My rate is just $20 per hour. But, read on…

I’ve worked incredibly hard to reach the level of knowledge I have about Google search engine optimization. I believe few have my qualifications or a comparable level of success. I can discount some if you have a medium to large project and you’ll be paying over $4,000 USD.

If you have a project that requires the services of a search engine marketing
consultant feel free to contact me with the form below and let me know
all the particulars and I’ll respond as soon as I can.

Aloha & Best of Life!

Vern
Contact me here >>

Read more about What a search engine optimization specialist should know >

For more information about web design, blog design or SEO optimization, click one of the links below:

Search engine optimization process mind-map

Vern’s Web Site Development/Design Credentials (resume/cv)

Search Engine Optimization (SEO) Information

Search Engine Optimization Process Outlined in Mindmap

8 Common Misconceptions about SEO

Clear Hat SEO, the next level

Web site / Blog designs by Vern

Vern’s Recent SEO Success Page

Home (index.htm)

 
 

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